Big hearted customers and independent health stores have raised over £1million for good causes through Viridian’s Charity Donation Programme.
Over 800 charities have received donations to support their work since the programme launched in 1999 by Viridian, a family-owned vitamin company.
Giving back to the community
"We’re incredibly honoured to celebrate this charity milestone, reached with the help of our customers and unwavering support health stores. Viridian has now donated more than £1 MILLION to charity!” explains MD and co-owner Holly Thallon Steenson.
“Giving back has been at the heart of everything we do. Every year, we donate to ethical charities that reflect our values, and every year Viridian retailers help decide where those donations go by voting for the causes that support people, animals and planet.
“From everyone at Viridian, thank you!” says Holly.
For every Viridian bottle purchased, whether it's a supplement, nutritional oil, balm or serum, a donation is made to the charity programme.
Charities supported by the Viridian programme
Charities that have benefited throughout the last 26 years include Friends of the Earth, NSPCC and Made in Hackney, to the smaller local ones from Harry’s Pals, Katherine House Hospice Trust and Parkinsons Support Fermanagh.
Harriet Foster, Corporate Partnerships Manager at the Samaritans, said: “It’s thanks to the generosity of our supporters, like Viridian, that we’re able to continue to be here 24/7.”
Emma George, CEO of Food for the Brain Foundation, said: “We are proud to celebrate the impact our trusted partner Viridian Nutrition makes possible.”
A spokesperson from Save the Children, said: “Save the Children thanks Viridian Nutrition for their longstanding support of our work and for standing with children in the UK & around the world. They truly share our ongoing commitment to ensure that any child anywhere has the right to be protected, educated, and healthy.”
Highlighting the work of good causes
Throughout August, Viridian will be highlighting the valuable work of the charities and hear the inspiring stories from health stores on their successful nominations.
Holly added: “This milestone simply wouldn't have happened without the unwavering support of our independent health stores, who have championed the programme since day one. We are incredibly grateful to them and looking forward to raising more for good causes.”
Find out more about the charity milestone by following Viridian on Instagram, Facebook and YouTube.